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credits: Blazar Blazar has announced an unusual new lens for full-frame cameras: the Beetle 1.33x anamorphic. Unlike most anamorphic...

credits: Nubia Nubia has revealed the Z70S Ultra, a new smartphone that leans heavily into Leica-inspired design, even down to the...

credits: Fujifilm Fujifilm has released a second teaser for its upcoming X Series camera, ending a weeks-long wait with new visuals and a...

credits: Venus Optics Venus Optics has introduced the Laowa 15mm f/4.5 0.5x Wide Angle Macro, a compact manual-focus lens designed for...

credits: Honor HONOR has unveiled its upcoming HONOR 400 Series, which includes the HONOR 400 and HONOR 400 Pro smartphones. Positioned...

credits: Panasonic Panasonic has announced two new full-frame hybrid cameras for the L-mount system: the Lumix S1 II and the S1 IIE. Both...

credits. DJI DJI has officially introduced the Mavic 4 Pro, its latest flagship drone. The standout feature is a new Hasselblad...

credits: panasonic Panasonic has announced the Lumix S 24-60mm f/2.8, a new compact standard zoom lens for L-mount that trades the usual...

credits: 7Artisans 7Artisans has officially announced its new AF 85mm f/1.8 lens for L-mount. It is aimed at portrait and street...

credits: leica Leica has released a new firmware update for the SL3 that brings internal ProRes 422 HQ recording in both Cinema 4K and...

credits: Harman Harman just dropped a brand-new black-and-white film, the Kentmere Pan 200. It's available in 35mm (both 24 and 36...

credits: TTArtisan TTArtisan released a new tilt lens for APS-C mirrorless cameras: the Tilt 35mm f/1.4. It’s one of the cheapest ways to...

Gelatin Labs’ New Revolutionary Film Scanning Approach? New Jersey-based Gelatin Labs just announced GelForm , which they’re pitching as...

Photo by: @moumarion Let’s Analyse this Image: Composition What works well: The use of a deep vanishing point is excellent. Your eye is...

credits: Lomography Lomography just launched a stylish new version of its LomoApparat 35mm camera—the Alexanderplatz Edition—named after...

credits: VSCO VSCO has officially launched Canvas, a new AI-powered mood board tool built specifically for photographers and visual...

credits: Adobe Adobe just made a big move by adding third-party generative AI models to Creative Cloud for the first time. This is aimed...

credits: DxO DxO just launched Nik Collection 8, the latest version of its renowned suite of plugins for Photoshop, Lightroom Classic,...

credits: Nikon It’s officially the end of an era: Nikon Japan has now listed the D6 flagship DSLR as discontinued, closing the book on 26...

credits: Tamron Tamron just shared some big plans for the near future, and it looks like photographers have a lot to look forward to. In...

What is zoom blur photography? Basically, zoom blur is creating a sense of motion and speed by literally zooming your lens in or out...