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credits: Fujifilm Fujifilm’s long-rumoured XF 400mm telephoto lens now looks to be almost certain. According to multiple sources, the company is getting ready to unveil a new XF 400mm prime alongside the Fujifilm X-T6, giving X-mount photographers another high-end telephoto option. Fujifilm has been expected to launch two new lenses with the X-T6 for quite some time. One is almost certainly the XF 50-140mm f/2.8 MK II, while the second was only known to be a telephoto prime.

credits: Sony Sony has reportedly made a major offer to buy Tamron, one of Japan’s biggest lens manufacturers and one of Sony’s closest partners in the camera industry. According to an exclusive report from Japanese outlet Diamond, Sony has offered around 200 billion yen (roughly $1.2 billion USD) to acquire the company outright. Nothing has been officially confirmed yet, but the report has gained credibility because Sony has already been closely tied to Tamron for years. Unt

credits: Canon According to the latest rumours, Canon is preparing to announce a new photography-focused PowerShot in September 2026, and the most interesting claim is that the camera will feature a zoom lens with a maximum aperture wider than f/2 throughout the entire zoom range. If that proves accurate, it would be a significant step forward for a compact camera. For comparison, the PowerShot G7 X Mark III offers an f/1.8-2.8 lens, while the newer PowerShot V1 is limited to

credits: Tamron Tamron has released a new firmware update for its 25-200mm f/2.8-5.6 Di III VXD G2, and it brings a pretty unusual improvement. While lens firmware updates normally focus on things like autofocus performance or compatibility, Firmware Version 3.00 actually makes the lens much better at close-up photography at the wider end of the zoom range. With the update installed, the lens now reaches 1:2 (half-macro) magnification from 25mm to 70mm, while the 35-50mm rang

credits: Adobe The latest version of Adobe Camera Raw, 18.4.1, started rolling out a few weeks ago, but it quietly introduced a feature that people have only just discovered, and they are going crazy over it. The update adds the ability to display the autofocus point that was used when a photo was taken, making it much easier to figure out whether a missed shot was caused by the camera’s autofocus system or simply by you placing the focus point in the wrong area. In Adobe Cam

credits: Fujifilm New rumours suggest Fujifilm could unveil the long-awaited X-T6 at Fujikina Paris, which takes place September 4-6. According to the latest reports, the camera will feature a new 40MP partially stacked X-Trans 6 APS-C sensor paired with the X-Processor 6, promising faster readout speeds and improved image quality. The revised processing pipeline is also said to deliver better signal-to-noise performance, resulting in cleaner high-ISO photos and improved deta

credits: Meike/Fujifilm After a brief delay, the Meike AF 85mm f/1.8 for Fujifilm GFX is officially here, giving GFX users one of the first third-party autofocus prime lenses built specifically for the system. One of the biggest highlights is its size and weight. At 406g, it is almost half the weight of Fujifilm’s own GF 80mm f/1.7 R WR, which comes in at 795g. That is quite a noticeable difference on a medium format camera, especially when carrying the camera around all day.

credits: Canon Canon has released new firmware updates for both the EOS R6 V and EOS R6 Mark III, with the EOS R6 V receiving one of its most anticipated features, external flash support. The updates also add support for the BR-E2 Wireless Remote Controller, introduce a grid overlay during video recording, expand autofocus functionality on the R6 Mark III, and include a number of bug fixes and general stability improvements. The biggest addition is, without question, flash co

credits: Viltrox As expected, Viltrox has officially announced its first lenses for the Micro Four Thirds system. After months of rumours, the company has confirmed that its lightweight AF 25mm f/1.7 Air and AF 35mm f/1.7 Air primes are coming to the platform, marking Viltrox’s first step into the Micro Four Thirds ecosystem. The announcement was made in China, with a global launch expected very soon. Interestingly, while these are Viltrox’s first MFT lenses, the company has