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credits: Panasonic Panasonic just announced its first ultra-telephoto zoom for the full-frame L-mount system: the Lumix S 100-500mm...

credits: Brightin Star Brightin Star has introduced the 10mm f/5.6 PRO fisheye, a compact manual-focus lens available for Micro Four...

credits: Godox The Godox X3 Pro TTL wireless flash trigger is here, and it is essentially a beefed-up version of the earlier X3 with a...

credits: Canon Canon’s EOS R6 Mark III has been the subject of speculation for what feels like years, but it now looks like the wait is...

credits: Panasonic Panasonic looks to be adding another telephoto zoom to its L-mount lineup, this time a 100-500mm f/5-7.1. The lens is...

credits: Viltrox Viltrox has closed out their lightweight Air Series with the launch of two new autofocus lenses: the AF 9mm f/2.8 Air...

credits: Sony There is finally some news on the long-awaited Sony A7 V. According to several reliable sources, the new full-frame camera...

credits: SongRaw SongRaw, a relatively new lens maker out of China, has announced its second lens: the AF 85mm f/1.2 Moonlit. The company...

credits: PRC Pattern Recognition Company (PRC) rolled out Excire Search 2026, the newest version of its Lightroom Classic plugin that...

credits: Venus Optics Venus Optics has officially announced the Laowa 180mm f/4.5 APO CA-Dreamer 1.5X, its first tele-macro lens. It’s...

credits: Evoto AI Evoto AI held its first brand event, Evoto One, where it announced a broad expansion of its editing tools. The company,...

credits: 7Artisans 7Artisans officially launched the AF 24mm f/1.8, a new wide-angle prime for Nikon Z and Leica L-mount cameras. The...